Category Archives: Wearables

Spire Health Tags are now on Apple’s shelves

Spire’s Health Tags, the dark and tiny devices you stick on your clothes to gather all sorts of health data from your steps, heartbeat and stress levels is now available at your local Apple Store. The company started out with a breath tracking device to detect when you are feeling tense and help calm you down. But four years in and its now all about the wearable “tags” you stick on items of clothing like your pants or sports bra. Yes, yes, there are lots of gadgets out […]

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Kegel trainer startup Elvie is launching a smaller, smarter, hands-free breast pump

Elvie, a Berlin-based startup known best for its connected Kegel trainer, is jumping into the breast pump business with a new $480 hands-free system you can slip into your bra. Even with all the innovation in baby gear, breast pumps have mostly sucked (pun intended) for new moms for the past half a century. My first experience with a pump required me to stay near a wall socket and hunch over for a good 20 to 30 minutes for fear the milk collected might spill all over the […]

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Movado Group acquires watch startup MVMT

The Movado Group, which sells multiple brands, including Lacoste, Tommy Hilfiger and Hugo Boss, has purchased MVMT, a small watch company founded by Jacob Kassan and Kramer LaPlante in 2013. The company, which advertised heavily on Facebook, logged $71 million in revenue in 2017. Movado purchased the company for $100 million. “The acquisition of MVMT will provide us greater access to millennials and advances our Digital Center of Excellence initiative with the addition of a powerful brand managed by a successful team of highly creative, passionate and […]

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Shoe startups aren’t dragging their feet

Joanna Glasner Contributor More posts by this contributor Hydrate, intoxicate, caffeinate, repeat: Meet the startups pouring the future VCs serve up a large helping of cash to startups disrupting food Good thing Carrie Bradshaw, the shoe-loving heroine of Sex and the City, wasn’t a footwear venture capitalist. The high-heeled, high-priced and hard-to-walk-in pairs beloved by the TV icon are pretty much the least fundable concept in the shoe startup space lately. Instead, when they do dip their toe in the footwear space, venture investors have been putting […]

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SpeakSee makes it simple for a deaf person to join a group conversation

There’s a great deal of activity in the fields of speech recognition and the “Internet of Things,” but one natural application of the two has gone relatively unpursued: helping the deaf and hard of hearing take part in everyday conversations. SpeakSee aims to do this (after crowdfunding, naturally) with a clever hardware design that minimizes setup friction and lets everyone communicate naturally. It’s meant to be used in situations where someone hard of hearing needs to talk with a handful of others — a meeting, a chat […]

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Meet Atoms, the minimalist startup shoes you’ll actually wear

Step aside, Allbirds. Atoms come in quarter-sizes you can mix-and-match. Emerging from stealth today in a TechCrunch exclusive, this shoe startup’s obsession with satisfaction allowed it to replace my Nikes. I’ve spent the last two months wearing Atoms every day. They’re the first sneaker classy-looking enough for semi-formal occasions, but that I can comfortably walk or even hike in for hours. Here’s how Atoms is modernizing the footwear experience: Pick your quarter-size, say 10.25, and Atoms sends you 10s, 10.25s, and 10.5s, plus socks Try them on […]

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