Category Archives: Video

Firework officially launches a short-form video storytelling app, backed by Lightspeed

Facebook usage has declined for the first time in a decade, while video-centric apps like TikTok are being touted as the future of social media. Entering this redefined playing field comes Firework, a fast-growing social video app whose clever trick is something it calls “reveal videos” — a way for creators to take both horizontal and vertical video in one shot from their mobile device. Video viewers can then twist their phone as the video plays to watch from a new perspective and see more of the […]

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Powtoon acquires Showbox.com to extend its video-creation platform

Powtoon, an online platform that allows its users to easily create videos for digital marketing, YouTube ads or business presentations, today announced that it has acquired Tel Aviv-based Showbox.com, a cloud-based video-editing platform for amateurs that had raised $12.4 million before this acquisition and currently holds six video technology patents. Powtoon, which says that it has more than 25 million users, plans to integrate into its own products many of Showbox.com’s features, including its green-screen technology. This is quite a departure for Powtoon, which always focused on […]

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Jeffrey Katzenberg’s NewTV closes a billion-dollar round, says report

Jeffrey Katzenberg’s new mobile video startup NewTV, which snagged Meg Whitman as CEO in January, has now closed on $1 billion in funding, according to a report out today in CNN. Investors in the round include Disney, 21st Century Fox, Warner Bros, Entertainment One and other media companies, with a combined $200 million investment, while institutional investors from the U.S. and China made up the rest. The news follows a May report from Bloomberg, which said NewTV had then raised around $800 million. It had also said 21st […]

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SuperAwesome now offers kids brands an alternative to YouTube

SuperAwesome, the “kidtech” startup valued now at over $100 million, is today launching its own alternative to YouTube’s embedded video player. The technology is aimed at kids publishers – not consumers directly – and is part of the company’s larger platform of kid-safe technology. This includes tools for social engagement, parental controls, advertising, authentication, and more, all specifically designed for companies catering to kids. The launch comes at a key time in the industry, as YouTube is now the subject of a class-action lawsuit over children’s privacy, […]

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