Category Archives: Hims

Keyword research in 2019: Modern tactics for growing targeted search traffic

Glen Allsopp Contributor Glen Allsopp is the founder of Detailed.com, an SEO consultancy and newsletter focused on actionable tactics to grow search traffic. He also tracks successful online startups at Gaps.com. In 2019, it’s estimated that every minute there are 150 new websites coming online. While many of these won’t be long-term ventures, a large percentage will eventually find themselves looking to organic search engine traffic to grow their reach. This invariably leads people to the task of keyword research; uncovering the search terms most likely to […]

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Wellness startup Hims enters the unicorn club with $100M investment

Hims, known by many for its phallic New York subway advertisements, has raised an additional $100 million in venture capital funding on a pre-money valuation of $1 billion. The round was first reported by Recode and confirmed to TechCrunch by sources with knowledge of the deal. A growth-stage investor has led the round, which is ongoing, with participation from existing investors. Our source declined to name the lead investor but did say it was a “super big fund” that isn’t SoftBank and that hasn’t previously invested in Hims. […]

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Maverick Ventures announces $382M evergreen fund

In an era when validation-seeking venture capitalists are lauded as much as high-flying founders, Maverick Ventures’ small team of investors have opted to stay quiet. Now, the years-old firm is ready to publicize its successes and shed some light on its global strategy. Today, Maverick is disclosing for the first time the size of its evergreen venture fund: a $382 million early-stage vehicle. Launched in 2015 as the venture arm of 25-year-old hedge fund Maverick Capital, San Francisco-based Maverick has funneled cash into direct-to-consumer wellness brand Hims, new-age […]

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iPharmacy Roman fights stigmas with premature ejaculation meds

There’s a war brewing to become the cloud pharmacy for men’s health. Roman, which launched last year offering erectile dysfunctional medication and recently added a ‘quit smoking’ kit, is taking on $97 million-funded Hims for the hair loss market. Today, Roman launched four new products it hopes to cross-sell to users through a unified telemedicine subscription and pill delivery app. It now sells meds for premature ejaculation, oral herpes, genital herpes, and hair loss at what’s often a deep discount versus your local drug store. And for […]

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