Category Archives: editor

Brand is more than meets the eye

Emily Heyward Contributor Share on Twitter Emily Heyward is the Co-founder and Chief Brand Officer at Red Antler, the leading brand company for startups and new ventures. Emily works closely with founders to develop purposeful, strategic visions for their business idea and has led branding efforts for top companies such as Casper, Allbirds, and Brandless. Editor’s note: This guest post is a part of our latest initiative to demystify design and find the best brand designers and agencies in the world who work with early-stage companies — nominate […]

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Should you hire an in-house designer or a contractor?

Katherine Gustafson Contributor More posts by this contributor For Basecamp, brand identity and product development are all about the customer How to develop a brand identity system (like Intercom) Editor’s note: This post is a part of our latest initiative to demystify design and find the best brand designers and agencies in the world who work with early-stage companies — nominate a talented brand designer you’ve worked with. During a decade as the manager of the in-house design team at open-source technology company Red Hat, Chris Grams […]

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KZen raises $4 million to bring sanity to crypto wallets

KZen, a company run by former TC editor Ouriel Ohayon, has raised $4 million in seed to build a “better wallet,” obviously the elusive Holy Grail in the crypto world. Benson Oak Ventures, Samsung Next, Elron Ventures invested. Ohayon, who has worked at Internet Lab and founded TechCrunch France and Appsfire, wanted to create an easy-to-use crypto wallet that wouldn’t confound users. The company name is a play on the Japanese word kaizen or improvement and it also points to the idea of the zero-knowledge proof. Omer […]

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Inside the pay-for-post ICO industry

In a world where nothing can be trusted and fake news abounds, ICO and crypto teams are further muddying the waters by trying – and often failing – to pay for posts. While bribes for blogs is nothing new, sadly the current crop of ICO creators and crypto projects are particularly interested in scaling fast and many ICO CEOs are far happier with scammy multi-level marketing tricks than real media relations. The worst part of this spammy, scammy ecosystem is the service providers. A new group of […]

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3DHubs, once a community 3D printing service, is now sourcing all 3D prints internally

3D Hubs, like MakeXYZ, was a community-based 3D printing service that let anyone with a printer sell their prints online. Founded in the heyday of the 3D printing revolution, the service let thousands of makers gather a little cash for making and mailing prints on their home 3D printers. Now, however, the company has moved to a model in which its high-end partners will be manufacturing plastic, metal, and injection molded parts for customers willing to pay extra for a professional print. “Indeed, more focus on high […]

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